One of the unexpected benefits of spending the last 25 years behind a camera is that you start to notice patterns.
Not in lighting or composition, although there are plenty of those. I'm talking about patterns inside organizations.
Whether we’re filming in a manufacturing plant, hospital, corporate office or construction site, there’s almost always someone who has spent years learning something worth sharing.
A CEO explaining the company’s vision. An engineer walking through a process. A veteran employee sharing something only experience can teach.
For a long time, I thought our job was simply to capture those conversations clearly and creatively. Over the years, I’ve realized we’re also helping organizations preserve knowledge.
Once it’s captured, it doesn’t have to live in one person’s memory or disappear when they retire or move on. It can be shared with new employees, customers and the next generation of leaders.
I still love making beautiful films. I always will. But there’s something pretty special about helping a company hold onto the knowledge and experience it spent decades building.
How much valuable knowledge inside your organization disappears the moment the conversation ends?
Maybe that’s one of the most practical roles video can play. Preserving that knowledge so others can benefit from it for years to come.
Powerful stuff.
Kris Simmons
CEO, 6 STRONG MEDIA
We Are a Creative Video Agency
6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.