You're Missing the Point

What’s Missing in Your Trade Show Marketing? 

Most companies spend tens or hundreds of thousands of dollars on trade shows… and walk away with one thing. 

A lead list. 

That might be the most expensive missed opportunity in marketing. 

Trade shows are one of the few times your customers, prospects, partners, and industry experts are all in the same place. For a few days, the conversations you usually chase all year are happening face to face. 

That’s not just an event. It’s a content goldmine. 

When you approach a trade show with video in mind, everything changes. You’re not just there to exhibit. You’re there to capture. 

Quick conversations turn into thought leadership clips. Customer interactions become testimonials. Product demos become sales tools you can use long after the booth comes down. Even your team can help create an ongoing FAQ series for your website or YouTube channel. 

And the energy on the floor? You can’t fake that later. 

The difference is planning. 

Know who you want on camera, what stories you want to tell, and how the content will be used once the show is over. Then, find the right video agency partner to help you execute. (I highly recommend 6 STRONG MEDIA 😎 ) 

The companies that get the most value from trade shows aren’t always the ones with the biggest booths. 

They’re the ones who leave with content that keeps working long after the show is over. 

So before your next event, ask yourself this. 

Are you just collecting leads… or building something that lasts?

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

Is your office closed?

Company Event Highlight

When Goodwill Industries shut down all its locations in the greater Chattanooga area so they could bring 400+ team members together for the first ever “all-employee” celebration, the goal was simply to honor the people behind the impact. From the moment guests arrived, the energy was clear. This wasn't just another event. It was a full day built around connection, recognition, and a shared sense of purpose that stretches across every location and role. 

6 STRONG MEDIA was there to capture it all as it unfolded in real time. From candid moments in the crowd to powerful stories shared on stage, our team documented the heart of the day through photography, video, and full presentation coverage. The roaming camera picked up the small interactions that often say the most, while interviews gave employees the space to share what being part of Goodwill truly means to them. Every piece, from the drone group photo to the event highlight video, was designed to reflect the pride and unity felt throughout the room. 

The result is more than just event coverage. It is a story about people who show up every day to make a difference, now seen and celebrated together in one place. This is what One Goodwill looks like in action, and it is the kind of culture that does not just happen. It is built, supported, and worth capturing the right way. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

Do they REALLY know?

Program Videos 

Do your prospects, board of directors, and community partners REALLY know what you do? If not, creating videos to explain your programs, products, or services can really move the needle.  

When St. Alexius Outreach Ministry shows up, real needs get met. From delivering food to families who need it most to helping seniors stay connected and mobile, their work is steady, practical, and deeply human. But like many organizations doing meaningful work every day, their full impact is not always easy to see at a glance. That is where clear, compelling video content makes the difference. 

Our team partnered with St. Alexius to produce a series of videos that bring their mission to life through the people at the heart of it. The main promotional video captures the bigger picture, while a collection of focused program videos highlights key partnerships and services across their outreach efforts. Each piece centers on real stories, neighbors being served, volunteers stepping up, and partners working together, so the impact feels personal, not abstract. 

Now St. Alexius has a set of videos that clearly show what they do and why it matters. These stories open the door for others to understand the need, see the difference, and step in to help. It is a simple but powerful shift from explaining the work to letting people experience it for themselves. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

Are your Testimonial Videos Falling Short?

Why Are My Testimonial Videos Not Working? 

Most testimonial videos look polished. 
 
Nice lighting. Clean audio. Smiling customer. 
 
And still… they fall flat. 
 
The number one reason testimonial videos fail is simple. They sound like endorsements instead of stories. 
 
When a customer sits on camera and says, “They were great to work with,” it checks the box. But it doesn't move anyone. 
 
What makes a testimonial compelling is tension. 
 
What was broken before? What was at stake? What nearly stopped them from moving forward? 
 
Without that contrast, there's no transformation. 
 
And without transformation, there's no reason for the viewer to believe it matters. 
 
The best testimonial videos feel less like praise and more like reflection. They walk through the hesitation, the decision, and the result. 
 
They sound human. 
 
Future buyers aren't looking for compliments. They're looking for proof. 
 
If your testimonial videos feel safe but forgettable, it may be time to change the questions you're asking. 
 
Need help capturing customer stories that actually influence decisions? Check out this video we produced featuring The Vintage Veteran and let’s talk. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

Ain’t Nothin’ But a Growth Thang

Selling the City

When you’re competing for jobs, talent, and investment, you need more than statistics on a slide. You need a bold, visual piece that quickly shows why your city stands out. That’s exactly what the Chattanooga Area Chamber set out to create. They partnered with our team to produce a high-impact economic development video that tackles the big question companies are asking about why they should choose Chattanooga. 

The finished piece uses dynamic motion graphics, sharp on-screen messaging, and powerful visuals to highlight Chattanooga’s unbeatable lifestyle, lightning-fast internet, strategic location as a logistics hub, and reputation as a manufacturing powerhouse. It moves fast, looks strong, and gets straight to the point, giving business leaders a clear picture of the opportunity waiting here. 

If your organization needs a modern, attention-grabbing way to showcase what makes your community different, this is how you do it. Clear message. Confident visuals. A presentation that helps decision-makers see themselves winning in your city. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

The Story Behind the Standing Ovation

Awards Video

When Erlanger Hospital honored Dr. Chris Poole at its Dinner of Distinction, the goal was clear. They wanted to tell the story behind the award. While the evening celebrated achievement, this awards video focused on the man behind the title and the steady care he gave his patients and colleagues every day. 

Through a thoughtful interview and meaningful visuals, the video highlighted the respect Dr. Poole has earned throughout the hospital and the community. Viewers saw the impact he has in the halls of Erlanger and beyond. It became more than an opening video. It reminded everyone in the room why his recognition mattered. 

At 6 STRONG MEDIA, we believe every great award moment deserves a powerful opening. This Dinner of Distinction video gave Dr. Chris Poole the spotlight he earned and helped Erlanger create a moment the audience would not forget. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

Will your video drive sales?

How Do You Know If Video Will Actually Drive Sales? 

It’s a question leadership asks often when video budgets come up. 

The truth? Proving video ROI is easier than most teams realize. You just have to measure what matters. 

Start with clarity. Before creating anything, define the action you want viewers to take. Book a demo, request a quote, or visit a product page. If the goal isn’t clear, the results won’t be either. 

Next, look beyond closed deals. Video influences the entire buyer journey. Metrics like watch time, click-throughs, and landing page activity are early indicators of revenue—and when they rise, sales usually follow. 

Attribution seals the case. When video links and landing pages feed into your CRM, you can see exactly how viewers convert compared to non-viewers. 

Want hard proof? Run an A/B test. One campaign with video, one without. Measure engagement, sign-ups, and sales conversations. The difference is often clear. 

And remember, video isn’t a one-time expense. It’s an asset. One well-produced video can generate leads for years and be repurposed across channels.

Video drives sales. The data is there. You just have to present it in the language leadership understands. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

Rewrites, Reshoots, Regrets? No Thanks!

Do your video projects always take longer and cost more than expected?  
 
The problem usually isn't the production itself. It's the lack of clarity before production begins. Most delays come from unclear goals, missing assets, changing priorities, and too many rounds of revisions. When the plan is unclear, the timeline expands and the budget follows. 
 
The fix starts before anyone touches a camera. 
 
Define the objective of the video, the audience, the length, the style, and the call to action. When everyone understands the target, creative decisions get made faster and stay aligned. 
 
Next, lock your script and storyboard before filming. Most budget overruns happen when teams try to rewrite during the shoot or in the edit. A solid preproduction phase saves more money than anything else you do. 
 
Finally, set a transparent revision process. Decide how many rounds of feedback you want and who gets the final say. Fewer voices and tighter structure keep the project moving and prevent endless rework.

Projects finish on time and on budget when expectations are clear, decisions are made early, and the team follows a simple workflow. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

Is This Your First Time?

The Power of Firsts Campaign 

Firsts are awkward. A first dance, first steps, first time hitting the gas in a snowstorm. But firsts are also powerful. They change the game — and Nokian Tyres has a history of doing just that. From inventing the first true winter tire to creating the first real year-round driving solution, Nokian has made safety, performance, and innovation their first priority.

That is where the heart of this concept lives in the power of being first. Through scenes of real-life firsts — some clumsy, some bold — we show what it means to step into the unknown with confidence. Because being first isn’t about being perfect. It’s about having the courage to move forward when no one else has. 

By connecting everyday moments with industry-shaping breakthroughs, this campaign shows Nokian Tyres right where they belong, out in front, leading with purpose and proving that the best kind of first is the one that makes a difference. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?

Gifts that Keep on Giving

Good360 Brand Video 

Amazon could’ve just cleared shelf space — but instead, they chose to give back. Their partnership with Good360 is at the heart of this brand video, showing how excess inventory can do more than sit in a warehouse. It can rebuild, restore, and re-energize entire communities when it’s placed in the right hands. 

Good360’s mission comes to life here, not with stats or slogans, but with real people and real impact. From families getting the essentials they need, to nonprofits powered by product donations, the video shows how one smart supply chain shift can spark something bigger: hope. And when brands like Amazon team up with purpose-driven partners, that spark becomes a movement. 

We were proud to help Good360 tell this story the way it deserves to be told — with heart, clarity, and purpose. Because when generosity gets organized, amazing things happen. 

We Are a Creative Video Agency

6 STRONG MEDIA offers a faster, simpler way to make great videos, without all the hassle. Our professional services include turn-key video production, motion graphic animation, video editing, and freelance camera crews. We offer our corporate clients and creative agency partners flexible pricing, top-quality work and lightning-fast turnarounds, all while making the production process fun, easy and stress-free.

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Need to produce creative and engaging videos for your website, trade show exhibit or social media channels?